What kind of PR will we receive?
The Pledge-a-Product program provides a wide variety of ongoing marketing opportunities for participants. Behind the Scenes works closely with you to ensure the program meets your needs. Once you have decided on your designated service and determined a launch date we will work with you to craft and issue a press release announcing your participation. You will also be added to the Behind the Scenes website with a link to the corresponding page on your website, added to signage that appears at industry trade shows and events, and included in all mentions of the program.
Trade shows make a good forum for check presentations as they provide an excellent photo opportunity for you to present a check to Behind the Scenes volunteer leaders in front of your company branding on your stand if you are exhibiting. The photo is posted on social media and accompanies the press release that is issued with each check presentation. Even those participants that choose to mail in a check on a regular basis can stage a photo opportunity with a “presentation” check.